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Mustang: An American Icon

Two rooms for Ford's touring exhibition Mustang: An American Icon, made with dandelion + burdock for Imagination, that put a real Mustang inside its own story.

Made with
dandelion + burdock
Client
Ford
My role
Senior Motion Designer & Compositor
Year
2025

About the project

Projection covers every wall and the floor around a real car. In the first room a 1960s Mustang sits in the middle of its own history while the walls roll through a Detroit factory, the World's Fair, the beach boardwalks and Hollywood Boulevard. In the second, a modern Mustang turns on a turntable as the projection drives it along the Pacific Coast Highway, through a desert storm and into an LA street race.

The worlds were built in Houdini, Redshift and Unreal Engine. I worked on the project as senior motion designer and compositor.

Credits

Client
Ford
Creative agency
Imagination
Creative content & technical workflow
dandelion + burdock
Art director
Dickon Knowles
Creative producer
Caner Ozcan
Senior motion designer & compositor
Emre Eryelkovan
Production company
Imagine
Media server & projector calibration
disguise
Audio
Yessian
Turntable
verendus industries
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